World Liberty Financial announced the upcoming distribution of 8.4 million WLFI tokens to members of its USD1 Points loyalty program. Rewards will be given to users who have earned points by trading USD1 pairs on partner sites and maintaining a stablecoin balance.
Two months ago, World Liberty launched the USD1 Points Program to Select Exchanges.
The Loyalty platform put power in the hands of early users, who helped drive $500m of growth in the last two months through activities such as purchasing and using USD1 on partner exchanges…
– WLFI (@worldlibertyfi) October 29, 2025
The loyalty program was launched two months ago to promote the asset’s ecosystem and encourage early adopters. Rewards will be issued in WLFI management tokens. These provide access to participate in voting and decision-making within the protocol.
The initial distribution of WLFI will take place on six centralized exchanges — Gate.io, KuCoin, LBank, HTX Global, Flipster and MEXC. The company said that each platform will independently determine the exact dates and criteria for the distribution.
According to World Liberty, the program will expand to cover new trading pairs, ways to earn points and interaction with DeFi platforms. The company emphasized that the initiative aims to encourage the use of USD1 and strengthen the token’s position in the digital asset ecosystem.
The World Liberty project, supported by the family of politician Donald Trump, also intends to develop the direction of tokenization of real assets. In the future, it may be linked to the USD1 stablecoin.
In addition, CEO Zach Witkoff said at the Token2049 conference that a branded debit card is planned to launch in late 2025 or early 2026.
Stablecoin USD1, pegged to the US dollar and backed by reserves on BitGo, ranks sixth in the world in terms of market capitalization — about $2.98 billion.